Institute of Finance and Management - Bachelor of Business Administration in Hotel Management
A new dual programme that will provide you with knowledge in Business and Hotel management skills
The hotel industry is currently considered as one of the largest employers worldwide. The evolution of society, consumption pattern and attitudes of customers dealing with the services offered require a knowledge and mastery of exciting businesses in this environment. The hotel industry is faced with many challenges such as the lack of competence in the provision of services and in the technicality and in the production of jobs. The changing of the market requires rapid adaptation to new approaches generated by demanding customers, globalization of markets and a constantly changing market. Working in a business environment mainly focused on the customers can lead to a high level of responsibilities.
The goal of the BBA in Hotel Management is to give students solid knowledge regarding the field of international hotel management. The goal of this programme is to provide students with interdisciplinary knowledge in human resources, management, communication and accounting. The students obtain skills in analyzis and decision making. Then, the focus is on planning, organization, coordination, and the control of hotel services. Students learn consumer behaviour and understand hotel marketing strategies. They learn to master costs, which is essential to reach the financial objectives in this industry. Study cases, simulations and the development of a business project allow to practice the acquired theorical knowledge. Students develop practical skills to work professionally in a truly international hospitality environment.
The BBA in Hotel Management is ideal for those seeking a career in the international hospitality and tourism industry as a manager, consultant or entrepreneur.
Duration of the programme: 3 years
Language of the programme: 100% in English.
Sample courses may include:
- Hotel Management
- Consumer Behaviour
- Hospitality Financial Accounting
- Hotel Marketing Management
- Human Ressource Management
- Intercultural Management
- International Marketing
- Business strategy
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